Privacy Policy
The Company places great importance on protecting personal data. We comply with the EU and UK General Data Protection Regulation (collectively, the “GDPR”) as well as the applicable Swiss legislation, specifically the Swiss Federal Act on Data Protection of September 25, 2020 (“FADP”; RS 235.1), and any other applicable data protection laws and regulations, including those that may apply in other jurisdictions such as the United States, Singapore, or elsewhere.
This Privacy Policy explains our Company’s approach to processing personal data and informs you of your rights under Article 12 and following of the EU GDPR and Articles 25 and following of the FADP.
This Privacy Policy is an integral part of the Terms of Service (“TOS”). Any capitalized terms used in this Privacy Policy that are not specifically defined here shall have the meanings given to them in the TOS.
This Privacy Policy informs users of the Platform, visitors, newsletter subscribers, event participants, current and prospective clients, business partners, and any other parties (or their representatives) about how the Company handles personal data (“Data”) in accordance with the FADP and, where applicable, the GDPR or any other applicable data protection laws and regulations. This applies to activities such as using the Platform, communicating with the Company, subscribing to newsletters, registering for and participating in events, using the Company’s services, and other scenarios described in section 3 below. References to the GDPR are relevant only to the extent that the GDPR applies.
1. Data protection advisor
The Company is responsible for ensuring compliance with the applicable data protection regulations. If you have any concerns or questions regarding data protection, you may contact us at the following address:
Email
contact@thepiqapp.com
Postal address
Chemin Armand-DUFAUX 80
1245 Collonge-Bellerive
Suisse
This Privacy Policy informs users of the Platform, visitors, newsletter subscribers, event participants, current and prospective clients, business partners, and any other parties (or their representatives) about how the Company handles personal data (“Data”) in accordance with the FADP and, where applicable, the GDPR or any other applicable data protection laws and regulations. This applies to activities such as using the Platform, communicating with the Company, subscribing to newsletters, registering for and participating in events, using the Company’s services, and other scenarios described in section 3 below. References to the GDPR are relevant only to the extent that the GDPR applies.
2. Data collection and third-party Data
You are generally under no obligation to provide the Company with any Data. However, if you choose not to provide certain information required for specific purposes outlined in section 3 below, the Company may be unable to process your request, grant you access to all or parts of the Platform, contact you, send you its newsletter, invite you to events, enter into or negotiate a contract with you, or provide its services.
To deliver its services (including access to and use of the Platform), the Company collects Data directly from you, your business partners, and other parties involved in the relevant service. The Company may also obtain Data from third parties or public sources where appropriate.
If you provide the Company with Data relating to other individuals (e.g. employees, colleagues, ultimate beneficial owners, or family members), you confirm that the information is accurate, that you are authorized to disclose it, and that you have informed the affected individuals about this Privacy Policy and the Company’s use of their Data.
3. Processed Data, purpose and legal basis
3.1 Platform use
The processing of Data related to your use of the Platform is limited to the Data necessary to operate, provide, and secure the Platform and its related services (“Platform Use Data”), as well as to perform website analytics (“Platform Analysis Data”).
Categories of Data: When you access the Platform, certain information about your access and device may be collected automatically. This includes: your IP address, registration data (such as login credentials), communication data related to any inquiry or interaction with the Company (including messages or forms submitted via the Platform), location data, technical and usage data, preference and behavior data, operating system, device type, browser name and version, date and time of access, and the address of the website from which you were referred to the Platform (if applicable).
The Company may also analyze your use of the Platform using web analytics tools, including Google Analytics (with IP anonymization enabled).
Purpose and legal basis: The processing of Data related to your use of the Platform is based on the Company’s legitimate interest in operating and securing the Platform and its services, particularly to ensure the stability, security, and integrity of its systems. In addition, the Company may carry out basic web analytics based on its legitimate interest in improving the usability of the Platform and gaining insights into how users interact with the Platform and the services offered.
The Data collected for these purposes will not be combined with other Data nor disclosed to third parties. Any enhanced web analytics involving the use of cookies is carried out, where required by applicable law, on the basis of your consent (see section 3.2 below).
3.2 Cookies
Platform Analysis Data may also be collected through the use of cookies. Cookies are small text files placed and managed by your browser, which are stored directly on your device when you access the Platform. Upon your first visit, you will be asked to provide your consent for the use of cookies.
You may disable or delete cookies at any time through your browser settings. However, please note that cookies are essential for enabling and enhancing certain functionalities of the Platform. Disabling some types of cookies may limit your ability to use certain features or affect the overall performance and user experience of the Platform.
Categories of Data: We use four types of cookies on our Platform: each serving a specific purpose:
Essential cookies. These cookies are necessary for the core functionality of the Platform. For example, session cookies are used to maintain your login status and allow you to navigate through pages securely. Disabling these cookies may impair the basic operation of the Platform or prevent access altogether.
Performance cookies. These cookies collect aggregated, anonymous information on how users interact with the Platform—for instance, which pages are visited most frequently or if users receive error messages. This Data helps us improve the usability and performance of the Platform. The Company notably uses Google Analytics for this purpose (see below).
Functionality cookies. These cookies allow the Platform to remember information you have already provided, such as your username or language preferences. This enables us to offer you enhanced, more personalized features and user experience.
Tailored content cookies. These cookies help us personalize the content displayed on the Platform based on your interests and interactions. For example, they allow us to avoid showing you products or services you already use and instead highlight offerings that may be more relevant to you. These cookies may also integrate content from external platforms such as social media. We only use tailored content cookies with your prior consent. They may be placed by our trusted business partners and are used solely to display Company-branded content on our Platform.
If you have provided your consent, or if the Company relies on its legitimate interest in certain cases, we may use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”).
Google Analytics uses cookies. The information generated by these cookies about your use of our online platforms is generally transmitted to and stored on a server operated by Google in the United States. This transfer is based on your consent; however, the Company reserves the right to rely on other applicable legal bases. Any transfer of Data to the United States is governed by the EU Standard Contractual Clauses concluded with Google’s parent company, Google LLC.
We have commissioned Google to use this information on our behalf to evaluate your use of the Platform, to compile reports on activity, and to provide other services related to the use of the Platform. In doing so, anonymized user profiles may be created based on the processed Data.
Google Analytics is used only with activated IP anonymization. This means that, within member states of the European Union or other states party to the Agreement on the European Economic Area, your IP address is shortened by Google before transmission. Only in exceptional cases will the full IP address be transmitted to a Google server in the United States and shortened there.
Data collected via Google Analytics will be deleted as soon as it is no longer necessary for the stated purposes.
You may withdraw your consent for the use of Google Analytics at any time by adjusting your cookie settings. You can also prevent cookies from being stored on your device by configuring your browser settings accordingly and/or by installing a browser add-on.
In addition, you can prevent Google from collecting and processing Data generated by cookies related to your use of the Platform (including your IP address) by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en
You can obtain further information on how Google processes Data, how to adjust your settings, and how to object to such processing by visiting the following Google web pages:
- How Google uses information from sites or apps that use our services
- Use of data for advertising
- Manage information used by Google to show you ads
Purpose and legal basis: The Company may use cookies on its Platform to ensure a user-friendly experience for visitors (e.g., session cookies), based on the Company’s legitimate interest. Any enhanced web analysis involving cookies is carried out, to the extent required by applicable law, only with your consent.
3.3 Communication
The Company may contact you through various channels, such as when you fill out contact or similar forms on the Platform, send emails to the Company, or use other electronic or physical communication methods, during which Data may be exchanged (“Communication Data”).
Categories of Data: When users fill in the Company’s contact forms, send emails, or other electronic messages (or hardcopy communications, such as letters), the Company may collect information including the user’s name, email address (or other communication identifiers, e.g., messenger nickname), phone number, subject matter, message content, related metadata, and any other information voluntarily provided in the communication.
Purpose and legal basis: The Company processes Communication Data to respond to your inquiries and any subsequent questions related to the provision of services (including your use of the Platform) and other related matters based on your communication. This Data may be retained to document communications, support training, ensure quality assurance, handle follow-up inquiries, and comply with regulatory requirements.
3.4 Marketing, Events and Newsletters
The Company may process your Data for marketing and relationship management purposes, including communication about events and newsletters (“Marketing Data”).
Categories of Data: Marketing Data may include, in particular, your contact information (e.g., name, company type and name, business function/title, email, address, etc.), preferences (e.g., areas of interest), information related to your participation in events (including photos), your use of newsletters, references you provide, as well as Communication Data.
Purpose and legal basis: The Company processes Marketing Data for marketing and relationship management purposes, such as sending newsletters or maintaining regular contact via in-person meetings, email, other electronic communication channels, telephone, or any other contact means for which the Company has your information. This also includes marketing activities like events and fairs, and publishing event photos on the Platform and other media. This processing is based on the Company’s legitimate interest in keeping users and other interested parties informed about the Company’s services (including your use of the Platform), to the extent permitted by applicable marketing regulations, or, where required, based on your consent. In any case, you have the right to object, refuse, or withdraw your consent to marketing communications at any time.
3.5 Services
Categories of Data: In connection with the provision of the services (including your use of the Platform), the Company may collect and process Data related to such services. This includes any information the Company requires or obtains from users to provide its services, such as date of birth, nationality, identity document details, title, profession, role and function, client history, user’s business and industry, user feedback, and similar data. Additionally, the Company may process emails, text messages, letters, and other communications (including image data from video conferences, related metadata, etc.), information relating to the user’s business, and any other information relevant to the services (collectively, “Services Data”).
Purpose and legal basis: Services Data is primarily used to provide the services (including your use of the Platform). The Company may also process Services Data to document service delivery and communication with users, for training and quality assurance purposes, as well as for market research, service improvement, and product development, based on the Company’s legitimate interest.
4. Disclosure and Data transfer
The Company may disclose your Data to the following recipients, in compliance with applicable legal requirements:
- The Company’s subsidiaries or affiliated companies;
- Contractual partners, to the extent that such disclosure results from contractual obligations (e.g., pursuant to an agreement between you and the Company);
- Other involved parties where relevant (e.g., persons holding power of attorney over your affairs, counterparties, legal representatives, insurance companies, or others involved in the provision of services);
- External service providers, such as IT and communication service providers, business information providers, newsletter services providers, marketing and event management providers, compliance service providers, administrative services providers (including digital signature and document destruction service providers), financial institutions, debt collection agencies, and others;
- Legal and professional advisors, including accountants and auditors;
- Competent authorities, including supervisory, tax, debt collection, and bankruptcy authorities, courts, or arbitral tribunals, where necessary for the provision of services (including your use of the Platform), when legally obligated or entitled to disclose, or to protect the Company’s legitimate interests;
- Transaction partners and advisors, for example in connection with mergers, acquisitions, or other business transactions involving the Company, its subsidiaries, or affiliated companies.
Under certain circumstances, specific Data may be published on the Platform or in other media, subject to applicable legal requirements and typically based on your consent. Such Data may include, for example, photographs taken at events you have participated in or references you have provided (e.g., for client directories).
5. Storage periods and erasure
The Company processes and retains Data only for as long as necessary to fulfill the purposes for which it was collected, to comply with applicable legal retention periods, and to protect its legitimate interests in documentation. Except where otherwise required by law or contract, the Company will delete or anonymize your Data once the relevant retention period expires.
For specific categories of Data, the Company generally applies the following retention periods:
- Platform Use Data: Retained as long as necessary to provide you with access to the Platform and to ensure the stability and security of the relevant systems.
- Platform Analysis Data: Retained for the duration required to complete the relevant analysis and then deleted or anonymized.
- Cookies: Stored on your device only for the time necessary to achieve their purpose, as further described in section 3.2, and then deleted by your browser.
- Communication Data: Deleted after completion of your inquiry unless the Company is legally required to retain the Data (e.g., for accounting or documentation purposes), or has an overriding legitimate interest in retaining it for quality assurance, documentation, or legal defense.
- Marketing Data: Retained only as long as necessary for marketing and relationship management purposes, unless legal obligations or legitimate business interests require longer retention.
- Services Data: Retained as necessary to provide and document the services, subject to legal or regulatory retention requirements and legitimate business interests, such as quality assurance or legal claims.
In general, the Company retains your Data for the duration of your relationship with the Company and for up to ten (10) years thereafter, in compliance with applicable laws and to address potential inquiries, disputes, or investigations. When your personal Data is no longer required for these purposes, it will be securely deleted or anonymized.
6. Users’ rights as affected data subject
You have the right to request information about the personal Data processed by the Company and to exercise various rights regarding such processing. Depending on the circumstances, you may have the following rights:
- Right to Information: To ask the Company whether it is processing Data about you and, if so, to receive further information related to such processing.
- Right to Correction: To request correction or completion of your Data if it is inaccurate or incomplete.
- Right to Deletion: To request deletion of your Data, unless the Company is legally obliged or has a legitimate overriding interest to retain such Data.
- Right to Object: To object to the processing of your Data based on the Company’s legitimate interest, by providing specific reasons related to your particular situation. Regarding cookies, you can block their setting at any time by adjusting your browser settings. Please note that disabling cookies may limit your user experience and may prevent you from accessing all functions of the Platform or the services provided by the Company.
- Right to Restrict Processing: To request that the Company temporarily restrict its processing of your Data.
- Right to Data Portability: To request that the Company provide you or another controller with the Data you have provided in an electronic, machine-readable format, to the extent technically feasible.
- Right to Withdraw Consent: To withdraw any consent you have previously given for specific processing activities. Withdrawal of consent will not affect the lawfulness of processing carried out prior to withdrawal or processing based on other legal grounds. Please note that withdrawing consent may limit the Company’s ability to provide its services (including your use of the Platform) to you.
If you wish to exercise any of these rights, please contact the Company at: contact@thepiqapp.com
Before responding to your request, the Company may require proof of your identity. This is to ensure that your personal Data is not disclosed to unauthorized persons.
7. Data Security
The Company has implemented appropriate technical and organizational measures to protect your Data against loss, misuse, alteration, or destruction. However, despite these precautions, it is not possible to completely eliminate all security risks related to Data processing.
8. Complaints / Regulatory Authority
If you believe that the Company’s processing of your Data violates applicable data protection laws, you have the right to lodge a complaint with the relevant data protection authority.
In Switzerland, the responsible authority is the Federal Data Protection and Information Commissioner, located at Feldeggweg 1, 3003 Berne, Switzerland (https://www.edoeb.admin.ch/edoeb/en/home.html).
Depending on your place of residence, you may also have the right to file a complaint with the data protection authority applicable to your jurisdiction.
9. Changes to this Privacy Policy
The Company may amend this Privacy Policy at any time. The version published on the Platform shall always be the currently applicable version.
Last update: June26, 2025